It’s World Book Day and, other than dressing up as our favourite literature characters, Gough Bailey Wright have been working closely with The Lionheart Tales to promote their children’s books and stationery. As a sister company to Manuscript, one of the leading brands for luxury pens, The Lionheart Tales is a heart-warming children’s series following a group of friends through stories of discovery and adventure. Some of these stories are available as paperback books to purchase through their website, alongside the fantastic range of children’s pens, colouring pencils, activity sets and stationary, aimed to develop key motor skills and promote creativity.
Our team of experienced digital marketers have enjoyed published some colourful campaigns, aimed at building the brand and driving awareness, with some great initial results. The Lionheart Tales short stories, such as Tummy Flutter Byes and A Wish and a Star, are fantastic for young imaginations and great reads before bed time. We can’t think of a better present for your kids on World Book Day – or if you’re looking to get creative, their Air Pens and Shimmer Dots are unique ways to keep young ones busy!