A Summer to Remember for Kettler

The Brief

The brief: Drive consumers to request KETTLER garden furniture & Heston Blumenthal’s Everdure BBQs from retailers nationwide

Our Response

  1. Press Office – Proactive product focused editorial and third party reviews, delivering brand awareness in target media from May through to August 2018
  2. Social Media Management – Analytical approach to driving reach and engagement

The Results

We secured 60 pieces of coverage, including:

  • Reaching 323,115,299
  • 12 positive third party reviews
  • Securing 64,340 SM impressions and 96 positive mentions
  • Consumer trends story secured national coverage reaching 315,916,765

Coverage highlights:

  • The Gadget Show
  • ITV’s Tipping Point
  • ITV’s Love Your Garden – inclusion in 4 episodes throughout July/August
  • Good Morning Britain
  • ITV’s Lorraine
  • Independent
  • Sunday Times
  • Telegraph – Summer supplement
  • HomeStyle
  • Garden Forum online
  • Garden Trade Specialist online
  • Evening Standard online
  • GQ magazine
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