A Summer to Remember for Kettler

The Brief

The brief: Drive consumers to request KETTLER garden furniture & Heston Blumenthal’s Everdure BBQs from retailers nationwide

1. Press Office – Proactive product focused editorial and third party reviews, delivering brand awareness in target media from May through to August 2018
2. Social Media Management – Analytical approach to driving reach and engagement

The Results

We secured 60 pieces of coverage, including:

• Reaching 323,115,299
• 12 positive third party reviews
• Securing 64,340 SM impressions and 96 positive mentions
• Consumer trends story secured national coverage reaching 315,916,765

Coverage highlights:

• The Gadget Show
• ITV’s Tipping Point
• ITV’s Love Your Garden – inclusion in 4 episodes throughout July/August
• Good Morning Britain
• ITV’s Lorraine
• Independent
• Sunday Times
• Telegraph – Summer supplement
• HomeStyle
• Garden Forum online
• Garden Trade Specialist online
• Evening Standard online
• GQ magazine