Website for Leukaemia Care with Integrated Donation System

The Brief

Leukaemia Care needed a new website with an intuitive design that was clear, easy to use and up-to-date. The main objective was to provide patients and healthcare professionals with easy to access information about Leukaemia.

The website also needed an integrated donations portal and an events calendar.

Our Response

We built the site in WordPress to ensure ease of client updates, and as with all our websites, this website was designed mobile-first and completely responsive.

The sitemap was restructured to improve UX, with calls-to-action more prominent and the user journeys mapped.

We integrated a custom donation system using Braintree, allowing users to donate and support the charity more easily.

The Results

The overall speed of the site has improved drastically, the SEO rankings are up and the site is receiving amazing feedback, internally and externally.

Year-on-year analysis has shown that the number of patient information PDFs have increased by 36% (a huge priority), the bounce rate is down by 9% and users are now spending longer on the website with each visit.

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